Vision: To promote comprehensive social, economic and political development for women, children and youth in vulnerable situations, thereby empowering communities in AP to improve their quality of life, and build a better civil society in India.
Mission:To achieve its vision of empowering communities in AP, VMM will do the following:
Increase community awareness on the value of education, allow OVC to access educational opportunities, and sensitize educational institutions on OVC and gender issues
Ensure the rights of women and children by promoting their community-based care and protection
Promote the physical and psychosocial health of communities by building knowledge on prevention/care/treatment and thereby increasing demand for services; building capacity of government services; and delivering quality outreach services.
Increase capacity of the Community Based Organisations (CBOs)
Promote entrepreneurship and financial sustainability of vulnerable families by educating them on their economic rights and available services, building their vocational skills, providing them with employment opportunities or access to credit, and developing community support structures.
Facilitate the implementation of progressive government policies, and build the capacity of women and children to meaningfully participate in multi-level political processes and to advocate for changes in regressive policies.
To achieve these objectives VMM delivers messages through locally-accepted cultural activities; executes rights-based, participatory approaches; and engages hundreds of civil society, government, funding agency, and corporate stakeholders to maximize impact.